We were gifted the opportunity to ride in the shoes of upcoming talents Simon Baran and Dillon Corkery who shone in last weeks famous stage race, Tour de Loire et Cher UCI 2.2. This race in particular saw the best continental teams and development teams across Europe assemble shoulder to shoulder across 5 days of fast paced racing.

Simon Baran of the CC Etupes team claimed first honours on the opening stage taking an aggressive early breakaway with an AG2R development rider. Baran remained at the head of the race for the majority of the day, claiming valuable seconds on the General Classification and young rider Classification. Simon opted for white AIRO socks by redbros in order to make sure that every advantage was in his favour during his 2-up pursuit. Every seconds counts in the run up to the final and so we saw Baran here conscious of his expenditure as well as his performance benefit from his black AIRO socks by redbros.

Unfortunately, a 2-man breakaway couldn’t prevent a roaring peloton of professional riders from fighting for a chance at a podium and so the breakaway was brought back for a textbook sprint finish. Once again our socks featured competitively on the fast feet of irishman Dillon Corkery, who claimed a respectful 6th place on the stage behind some big names. Black AIRO socks with black shoes… stealth.

As the stage race progressed, both riders made impressions both in the peloton and in the public eye. With local fans keen for photos and autographs, the orange colours of Etupes were accompanied with a subtlety of white and black on both feet.

Dillon relayed back to us that the consecutive 200km stages required a lot of focus and that discomfort was one of the major factors in previous races for him. Whilst meriting the comfort of the AIRO socks and their durability to remain high and comfortable over 5/6 hours of racing, Dillon was able to repeatedly put those marginal gains into his favour in the closing kilometres. Lady Luck however spoilt his exploits on several occasions due to crashes and mechanicals… but that won’t stop this talented rider from showing the world what we know he is capable of!

We are riding repeatedly for 200km a day and I don’t even need to think twice that my socks are gonna fall down. The fit is crazy nice and they stay stuck in place from start to finish

Dillon Corkery

Both riders played around with their taste in sock and shoe combinations. Occasionally mixing black socks with white shoes, and several days in our standard VIA socks to support each pedal stroke. The final 2 stages, Dillon resorted to our VIA socks where comfort and ventilation trumped the performance of the AIRO socks. The added padding on the footbed allowed better circulation for the feet on hot days. These two elements were vital in the build up to the final battle for placing without those uncomfortable toe cramps that appear after long durations in the saddle. Whilst Simon remained loyal to his AIRO socks, it was nice to see both riders experimenting what works for them throughout a stage race.

When asked how they washed throughout their race, both riders said that it was simple and easy. the colours didn’t stain and it could all be done in the hotel sink. The glamorous life of a pro rider hey…We remind customers to,

fold the socks the right way out, whilst sandwiching the silicon cuffs back together. Machine washes perform best at 30 degrees on a fast wash.


We are breaking boundaries and making riders effortlessly faster through simply wearing a pair of our socks. All you have to do is wear them! Ask yourself if your socks do the same the next time you look down at what’s agitating your feet in your cycling shoes. #weareredbros #wearebike #youarebike

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